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Labubu: a Gen Z fashion icon or a horrifying toy?

Labubu: a Gen Z fashion icon or a horrifying toy?

Web Desk July 14, 2025 Add Bol News as a trusted source

Nowadays, a character is rapidly gaining popularity on social media — Labubu. It is a small toy with big eyes, a mischievous smile, and an unusual face, being marketed under the name "Cute Horror."

However, the hidden truth behind it is very frightening and dangerous, especially for our new generation (Gen Z).

Labubu was created by artist Kasing Lung in 2015 for his picture series "The Monsters" and was spread worldwide through the toy company POP MART in 2019 from China.

2024 was the year of success for Labubu, on this year Monster Series generated around 3.04 Billion Yuan, Which was 7.3 times higher compared to the year, 2023.

This character is intentionally designed to be sinister, scary, and confusing. Its eyes, teeth, and facial expressions are all crafted to impact the human brain.

Characters that display fear, ugliness, or devilish expressions are not only visually disturbing but can also influence the inner spirit.

People on social media are not only sharing their experiences and thoughts about it but also warning others to stay away from this toy.

A social media user claimed, Labubu is linked to the ancient Mesopotamian demon Pazuzu.

Pakistani actress Mishi Khan also raised the question ,What's the need to make such a doll?

Labubu craze is going global not only Pakistani and international artists both taking interest in this character.

In Karachi, a mother shared that her 13-year-old daughter started to become very quiet after watching videos of the Labubu collection. She began having nightmares and her behavior became insensitive.

She even started engaging in devilish role-play with Labubu, which led to teachers having to call the parents.

The most expensive doll at this time is worth $170,000, and it is as tall as a human. Its price in Pakistani rupees is 48 million. Its special and limited edition versions are available worldwide, including Pakistan.

 

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