Sparx Smartphone, backed by Deploy Group, a prominent player in mobile technology, is excited to reveal that the acclaimed actress Mahira Khan is now the brand ambassador for its key product line, the Sparx Edge.
Recognized as Pakistan's leading female celebrity, Mahira's partnership with Sparx signifies a noteworthy step in the brand's efforts to transform the smartphone experience.
Mahira Khan joins stellar galaxy of Sparx ambassadors
As the face of the Sparx Edge series, Mahira Khan will join the esteemed ranks of Maya Ali, Wahaj Ali, and Shehryar Munawar, who have been instrumental in representing Sparx's diverse range of smartphones. Mahira's addition to this galaxy of stars aligns perfectly with Sparx’s brand ethos, "Shine with Sparx", symbolizing excellence and charisma.
The Edge Series: A game-changer in technology
The Sparx Edge series, which includes Edge 20, Edge20 Pro, and Edge X, embodies the motto "Change the Game." These devices aim to disrupt the traditional balance between features and price by providing top-notch specifications at an affordable price. Notable features include a 108-megapixel main camera, a 32MP front camera, rapid 65W charging (reaching 80% in under 40 minutes), and a 6.67-inch Full HD+ AMOLED 3D curved display with an in-display fingerprint sensor.
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Mahira Khan, brand ambassador, Sparx Smartphone:
"I am excited to join the Sparx family and endorse the Edge series. Sparx's commitment to bringing high-end technology within everyone's reach is truly inspiring. Together, we will 'Change the Game' and 'Shine with Sparx,' making advanced technology accessible to all."
Mr. Asif Khan, chairman, Deploy Group:
"Having Mahira Khan, a symbol of elegance and success, on board for the Edge series is a testament to our vision. Sparx is all about innovation, quality, and affordability, and Mahira's charisma perfectly embodies these values."
Mr. Zeeshan Qureshi, CEO, Deploy Group:
"Mahira's association with the Edge series signifies a new era for Sparx. Her influence and popularity will undoubtedly enhance our brand's presence and appeal, resonating with our core message of excellence and accessibility."
Mr. Naveed Rangeela, managing director, Deploy Group:
"The launch of the Edge series with Mahira Khan is not just about introducing a product; it's about setting a new standard in the smartphone industry. We are confident that this collaboration will mark a new chapter in our journey towards technological excellence."
A grand campaign awaits
A full-fledged campaign featuring Mahira Khan is set to commence at the end of January, coinciding with the market availability of the Edge series. This campaign is expected to make a significant impact, showcasing the perfect blend of star power and technological innovation.
About Sparx smartphone
Sparx Smartphone, a brand owned by Deploy Group, is at the forefront of bringing cutting-edge mobile technology to the masses. With a philosophy of affordability and excellence, Sparx continues to redefine the smartphone experience for consumers worldwide.
To get further details, please follow Sparx at https://www.instagram.com/sparx.smartphones/
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